Thursday, November 7, 2019

Daily Crunch - Uber is selling ads in Eats

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Wednesday, November 06, 2019 By Anthony Ha

Happy Wednesday

Uber gets into the ad business, the FCC approves the T-Mobile/Sprint merger and Salesforce names a new CEO for its Marketing Cloud. Here’s your Daily Crunch for November 6, 2019.

Uber is entering the ads business

Uber will become an ad platform, selling space inside its Eats app to restaurants hoping to lure in more food delivery orders. A recent Uber job listing spotted by TechCrunch seeks an Uber Eats Ads Lead "to lead the team and efforts responsible for creating a new ads business that enables eaters to discover new foods and restaurants to grow their customer base."

The fresh opportunity comes at a critical time when Uber is desperate to show its future potential in the face of a sagging share price.

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Uber is entering the ads business image

This Shark Tank company is trending!

Sponsored by Manscaped

Last year there were 171,321 reported ER visits related to personal grooming injuries. Fortunately, MANSCAPED engineered the first manscaping trimmer with SkinSafe™ technology!

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FCC approves T-Mobile/Sprint merger despite serious concerns

The FCC has given its stamp of approval to T-Mobile and Sprint's proposed merger, saying the deal will "enhance competition" and hasten 5G deployment. Those opposed say the merger creates a triumvirate of mobile giants that will "divide up the market, increase prices, and compete only for the most lucrative customers."

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Salesforce names Adam Blitzer as the new CEO of Marketing Cloud

The Marketing Cloud is Salesforce's suite of digital marketing tools, built around the company's acquisition of ExactTarget back in 2013. That acquisition is what brought Blitzer to Salesforce — he co-founded marketing automation startup Pardot, which was acquired by ExactTarget the year before the Salesforce deal.

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Salesforce names Adam Blitzer as the new CEO of Marketing Cloud image

Image Credits: Salesforce

Veterans can now use an iPhone to pull up their health records

Health records have been accessible via Apple’s Health app since the beginning of 2018, and now that functionality has expanded to any veteran who is an iOS user receiving care through through the Veterans Health Administration.

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Shopping ads come to YouTube's home feed and search results

If a user searches for "Puma shoes review," a Shopping ad may offer a row of suggested products at the top of the page before the video results. The ads also may appear as a carousel between the videos on the homepage.

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Shopping ads come to YouTube's home feed and search results image

Coveo raises US$172M at $1B+ valuation for AI-based enterprise search and personalization

Coveo's basic selling point is better discoverability and personalization, helping its customers avoid call-center interactions, improving sales and helping companies themselves work faster.

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Where top VCs are investing in fintech

Over the past several years, 'fintech' has quietly become the unsung darling of venture. (Extra Crunch membership required.)

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